Sending Abandoned Cart Emails Automatically
Primary Benefits:
- Recover Lost Sales: Automatically notify customers about their abandoned carts to encourage purchase completion.
- Time Efficiency: Save time with automated notifications, eliminating the need for manual follow-ups.
- Customization: Utilize default templates or customize them to match your brand voice, making your outreach more effective.
Implementing Automatic Abandoned Checkout Notifications
To take advantage of this feature, follow these steps to set up and customize your abandoned cart emails:
Access Settings:
- Navigate to the Payments tab from the left navigation menu.
- Click on Settings in the upper navigation menu.
Configure Notifications:
- In the Settings menu, click on Notifications.
- Select your preferred Email Template and Send after time.
- Click the Save button to apply your changes.
Create or Edit Email Templates:
- Go to the Marketing tab from the left navigation menu.
- Click on the Email tab in the upper navigation menu.
- Create a new template by clicking +New or edit an existing one.
Customize Your Email:
- Click on the + sign to add a Text element to your email template.
- Use the Custom values option in the upper navigation menu to access new variables for E-commerce.
- Incorporate these variables into your email template to personalize your messages.
By following these steps, you can create effective and personalized abandoned cart emails that resonate with your customers and encourage them to complete their purchases.
Troubleshooting and FAQs
Q: Can I use my own email design for abandoned cart notifications? A: Yes, you can either use the default templates provided by the CRM or customize your own in the email builder to align with your brand's aesthetics.
Q: How soon after cart abandonment are the emails sent? A: The timing can be customized in the Notifications settings. You can choose the most effective time frame based on your understanding of your customers' behavior.
Q: What if a customer completes their purchase before the email is sent? A: The CRM intelligently tracks cart status in real time. If a purchase is completed, it automatically cancels the scheduled abandoned cart email.