A one-off email is a single send, like a holiday hours notice or a seasonal offer. Here's how to get it out the door.
- Go to Marketing > Emails > Campaigns and click + New.
- Pick a template, or start blank.
- Write your email in the builder. Keep it short and put the point in the first line.
- Click Send or Schedule.
- Fill in the sender email and sender name your customers will recognize.
- Add the subject line (you can't skip it) and a short preview text.
- Under Recipient (To), choose who gets it: specific contacts, a tag, or a Smart List.
- Pick Send Now, or Schedule for a set date and time.
- Review it and send.
Before you hit send, mail yourself a test. See Test Email Not Arriving? if it doesn't show up.
Want to leave certain people out? Read How to Exclude People From an Email.
This is a one-time email. The monthly email that keeps past customers remembering you is handled by Campaign Engine. Campaign Engine is our name for your whole email system. One-off emails like this one work fine, but sequences that send over time are what keep you in front of people.